Background:
Chocodrink was set to launch its largest digital activity yet, featuring an extraordinary prize: an unforgettable trip to Belgium with Chocodrink. The question was clear—how could...
Strategy
Digital campaign, Social media management, Content creation
Anya Geraldine & Mystery Shopper Shocked the Internet
Background:
Zinc wanted to introduce its new brand ambassador, Anya Geraldine, for the Lemon variant with a launch campaign that stood out from the crowd—something unique and...
Background:
Red Asia Inc. embarked on a bold mission: to launch Red AI for Indonesia, a groundbreaking initiative to democratize AI technology for enterprises across all sectors...
See My Skin, Lift My Way: A Merz Ultherapy Press Conference
Background:
How do you create a buzzworthy launch for Merz’s Ultherapy with the allure of three Korean stars as brand ambassadors—without them attending in person? The stakes...
Background:
Launching a vegan skincare line in a competitive market requires cutting through the noise. For Erha’s Naturally Speaking, the goal was to create buzz and drive...
Strategy
Press conference management, Media placement, Influencers management
Background:
Insto Cool sought to create buzz around their new activation, the Insto Cool Truck. To ensure maximum visibility, we included their brand ambassador, celebrated athlete Jonathan...
Background:
To commemorate Indomie’s 50th anniversary, Indomie want to connect with key communities, one of which is the gaming community that has 50M+ fans in Indonesia. But...
Background:
Good day wanted to introduce Dikta, a musician, as their new ambassador in a unique, conversation-worthy way that resonated with their young audience.
Solution:
Dikta’s charm and popularity...
Strategy
Influencers Management, Campaign Strategy, Digital Activation
Problem:
In an increasingly competitive children’s personal care market, Kodomo aimed to reinforce its position as a market leader. The goal was to remain top-of-mind for consumers...
Strategy
Social Media Management, Digital Activation, Influencers Strategy, Data Analytics, Video Analytics
Trusted to strengthen Chocodrink position in the digital world, known as a drink that is suitable as a sweet reward for young people. Crimson has been...
Explore Cooking and Delicacy Festival with #SiPalingMaster
Background:
Kecap Sedaap, a renowned Indonesian sweet soy sauce brand, has been our valued client for a few years. Our partnership encompasses campaign planning and execution, social...
Background:
Zinc wanted to spark conversations among its shampoo’s active audience. But how could the brand create an idea bold enough to trigger engagement and stand out...
Strategy
Digital Activation, Campaign Strategy, Influencer Management
Challenged with a mission to rejuvenate the Ciptadent image, we successfully transform Ciptadent into a more modern brand, that supporting modern moms from many segment of...
